Mazda North American Operations has confirmed that the all-new MAZDA3 four-door sedan and five-door models will be shown together for the first time in North America at the 2009 North American International Auto Show (NAIAS), to be held in Detroit from January 11 through January 25, 2009.
Aimed at the young at heart, who love to drive and are technologically aware, the new MAZDA3 is a completely new car from top to bottom and is still the most engaging car in its class. Both versions feature top-class environmental and safety performance, and offer evolved sporty driving performance, dynamic styling elements and a high-quality interior.
The all-new MAZDA3 is available with key features typically not seen in its class including:
• Bluetooth hands-free phone and audio
• Adaptive Front-lighting System and Bi-Xenon headlights with auto leveling
• Advanced keyless entry system
• Push-button start
The MAZDA3, one of the most popular models in the Mazda brand lineup, saw two million units produced by the end of October 2008. The MAZDA3 is also the first Mazda model to consecutively exceed its annual production volume for four consecutive years since its production commenced.
The all-new MAZDA3 will go on sale in North America in the first quarter of 2009.
The balance of Mazda's full 2009 lineup will also be on display at the show, including the all-new 2009 MAZDA6 sports sedan, CX-9, CX-7, MAZDA5 and RX-8. The North American International Auto Show is open to the public January 17-25, 2009, at the Cobo Center in Detroit, Mich.
Mazda first unveiled the fully redesigned, all-new MAZDA3 sedan at the 2008 Los Angeles Auto Show, followed by the global reveal of the five-door hatchback model at the Bologna Motor Show in Italy.
Capturing the spirit of Mazda, the stylised "M" evokes an image of wings in flight and symbolises the Mazda's flight toward the future. The "V" in the centre of the "M" spreads out like an opening fan, representing the creativity, vitalty, flexibilty and passion that is Mazda. The symbol as a whole expresses the sharp, solid feeling that Mazda will be seeking in all of its products. The dynamic circle symbolises our readiness to spread our wings as we enter the 21st century.