Samson Motorworks logo.
The purpose of Samson Motorworks is to introduce, and make popular, fun new means of transportation that entail fewer negative impacts on the environment than currently found, while maintaining or increasing the ease and speed of overall transportation.
Samson is working to create the future through intelligent design, effective management, and clever marketing.
Samson's goal is to become an international leader in the transportation sector, initially as a supplier of small, efficient, and fun vehicles of various types.
Marketing is an essential component of this effort, and plays an important role in the company. They will be working to achieve their goal by focusing efforts on markets where research indicates market penetration has the best chance of success, where they can achieve maximum PR exposure and brand recognition, and where intellectual property allows adequate protection of investment.
(source: Samson Motorworks)
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