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Mini 2008 December Sales

An increase of 0.1 percent.
Filed under:  Brand Related
 
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Woodcliff Lake, NJ - January 5, 2009.
MINI USA reported December sales of 3,566 automobiles, up 0.1 percent from the 3,562 cars sold in December 2007. In 2008, the division reported sales of 54,077 automobiles, an increase of 28.6 percent, compared to the 42,045 cars reported in 2007.


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Mini logo.

"Fuel efficiency and small cars had a big year in 2008 even with low fuel prices slowing down the positive sales development in the past few months," said Jim McDowell, Vice-President of MINI USA.

"A balance of rational and emotional reasons are going to be the way of the future to continue small car growth in the U.S. MINI's success in 2008 may be a good indication of this balance."

(source: BMW/MINI)

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