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Acura 2009 March Sales

A decrease of 29.5 percent.
Filed under:  Brand Related
 
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April 1, 2009.
For the third consecutive month, the TSX sports sedan posted a monthly sales increase, Acura reported today. March sales of the TSX reached 2,556 units up 16.6 percent compared to last year, while year-to-date TSX sales reached 7,255 units, up 10.6 percent versus 2008 based on the daily selling rate*.

Total March sales for Acura tallied 9,005 units, down 29.5 percent compared to last year, while year-to-date Acura sales totaled 24,520 units**.

"The TSX continues to be an outstanding choice for luxury buyers," said Jeff Conrad, vice president, Acura sales. "The TSX represents attainable luxury providing customers with sporty performance, the latest technology, state of the art safety, and a well-appointed interior."

The all-new TL performance luxury sedan was Acura's top-selling model for March, with sales of 3,231 units. The MDX luxury SUV led Acura light truck sales with 2,221 units, with the RDX crossover SUV tallying 836 units.

*The daily selling rate is calculated with 25 selling days for March 2009 and 26 selling days for March 2008.
**Year-to-date sales based on 75 days for 2009 versus 76 days for 2008.

(source: Honda)


acura logo bw 2

Horizontal Acura logo. Acura launched for 1986 without a logo and the "calipers" didn't appear until the NSX launched as a 1991 model.

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Acura   Official site.
 
 
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