Pierce Engine Company

Racine, Wisconsin USA
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The Pierce Engine Company was founded in 1904 and was located at 1952b Clark Street in Racine, Wisconsin, USA.

pierce racine logo

Pierce-Racine logo.

In 1906, they offered the Pierce-Racine in four models. The Model A-3 Runabout with a 12 HP twin cylinder for $750. The Model A-4 Light Touring Car with a 14 HP twin cylinder for $850. The Model B-2 Light Touring Car with a 16 HP twin cylinder for $1,150 and The Model C Touring Car with a 24 HP twin cylinder for $1,750.

Their New York agent was Gantert and Paul, located at 60-62 West 116th Street, and their Boston agent was Butler Motor Car Company, located at 998 Boyston Street.

pierce racine ad 06

1906 Pierce-Racine ad.

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THE "1900's" BOOK.
Each decade seems to have its own stylistic language, and this issue showcases logos, ads, cars, companies and products (and their typographical sensibilities) from the early 1900s.

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