Tesla Motors

Founded in 2003.
Filed under:  Companies
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The Drive to Drive.
How exactly does someone get the idea to build a high-performance electric car and, more importantly, convince others that he's onto something? The answer lies between the years of 1996 and 2003, and is the story of two innovators named Martin Eberhard and Marc Tarpenning.

tesla logo horz

Tesla Motors logo.

In 1996, Martin Eberhard, part environmentalist, part car aficionado, was in search of a sports car that got more than 25 miles to the gallon and left behind low emissions. None was to be found. So necessity became the mother of invention.

It Should Be Possible.
These four words became a mantra to Martin, usually spoken to his friend and colleague Marc Tarpenning. This always began a spirited dialogue, turning unlikely places like Peet's Coffee into a think tank of sorts. From their days working together on the eBook at NuvoMedia, Martin and Marc had already seen how lightweight batteries with extended life changed the world of readers. Why not drivers?

The Hardest Part: Not What You Expect.
It turned out that building a high-performance electric car was possible, but difficult, the ideal situation for the kinds of big vision ideas favored by venture capital firms. The truly hard part wasn't finding the brainpower to create the car, or securing the funding to do so, but figuring out how such a vehicle could be manufactured and distributed in the highly vertical, slow-to-change automotive market. Luckily for Tesla Motors, our idea hit at a time when the automotive industry was slowly diversifying and globalizing. This enabled us to build the truly innovative electric powertrain ourselves, and then tap into top sources for other parts outside our expertise (hey, windshield wipers are important, too).

July 1, 2003: Incorporation.
This marks the date that Tesla Motors was officially born, a result of a swing-for-the-fences vision, tireless research, a truly eyebrow-raising business plan, and the support of some very forward-thinking venture capitalists.

The Tesla Mission.
Tesla Motors designs and sells high-performance, highly efficient electric sports cars - with no compromises. Tesla Motors cars combine style, acceleration, and handling with advanced technologies that make them among the quickest and at the same time the most energy-efficient cars on the road.

June 29, 2010.
Tesla begins trading on Nasdaq under the symbol TSLA with its IPO priced at $17 a share.

(source: Tesla)

tesla shield logo

Tesla shield logo.

tesla logo


tesla logo stitch

Logo stitched on a 2007 Testla Roadster seat. (source: Auto Blog).

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Tesla store in Los Angeles, California.

Tesla Roadster : 2008   0-60 in four seconds.
Tesla : Roadster Founders Series : 2008   
Tesla to Produce All-electric Luxury Sedan   
Tesla Motors Receives $40 Million Financing Commitment   Financing Will Accelerate Roadster Manufacturing and Expand Powertrain Supply Business
Tesla Roadster Sport : 2009   To begin producing in 2011.
Tesla to Open Midwest Regional Sales & Service Center in Chicago   
Tesla Model S : 2009   Up to 300-mile range and 45-minute QuickCharge capability.
Tesla takes more than 500 Model S reservations in a week   
Daimler AG acquires stake of nearly 10 percent of Tesla Motors   
Tesla to correct a manufacturing issue   
Tesla Motors attains profitability milestone   
Tesla Delivers 700th Roadster   
SolarCity and Rabobank Announce Corridor of Solar-Powered Electric Vehicle Charging Stations   SolarCity and Rabobank will enable electric vehicles to travel between San Francisco and Los Angeles.
Tesla Celebrates 1,000th Roadster   Electric automaker displays VIN 1,000 at North American International Auto Show, will donate full value to charities.
Tesla launches right-hand-drive Roadster in London showroom   
Tesla Roadster makes history in Moscow’s Red Square   World’s only electric sports car receives clearance to park in front of iconic Russian landmark.
Tesla Opens Latest Store in Zurich   
The Tesla Factory opens   
Tesla, today and tomorrow   An interview with Dustin Krause.
Tesla Model X : 2014   
Saleen Foursixteen : 2015   Enhancing the performance, technology, and design of the Tesla Model S.
Tesla   Official site.
Tesla   The original.
Nikola Tesla   Biography.
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THE "1900's" BOOK.
Each decade seems to have its own stylistic language, and this issue showcases logos, ads, cars, companies and products (and their typographical sensibilities) from the early 1900s.

Jrop Roadside
Car Shipping Companies
Auto Transport Quotes
Vehicle Transportation


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