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BMW naming convention

Filed under:  Brand Related
 
Comment(s): 1
 
 

BMW's numbering system is fairly simple. Numbers, usually odd numbers, indicate the relative size and expense of cars. Everyone has heard of BMW's 3-series, 5-series and 7 series cars. In Europe, BMW sells the bargain-priced 1-series.


The next two digits indicate engine size. The BMW 325i has a 2.5 liter engine. The BMW 330i has a 3.0 liter engine.

The letter i is a holdover from times when fuel injection was something to brag about rather than something you would find in even run-of-the-mill economy cars. In Europe, where BMW sells diesel-powered cars, one can also see the 325d on the road.

Sometimes two letters appear after the number, as in the 325Ci and 325Xi. The first letter indicates a special type, as with the two-door 325Ci coupe or the all-wheel drive 325Xi.


bmw logo 1

BMW logo with "The Ultimate Driving Machine" tagline.

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