2007 Volkswagen GTI elmblem.
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Auburn Hills, Michigan.
Volkswagen of America, Inc. announced today that its 2008 GTI was once again awarded a “Motorist Choice Award” from IntelliChoice and AutoPacific, Inc.
2007 Volkswagen GTI elmblem.
The Volkswagen GTI is the top choice for the Image Compact Car category. The award, which recognizes the most satisfying cars and trucks that are also the least expensive to own is based on a combination of IntelliChoice.com cost of ownership data and AutoPacific’s customer satisfaction survey data, creating a final score.
“The GTI demonstrates what this brand is all about—offering affordable German Engineered vehicles that are fun-to-drive,” said Stefan Jacoby, president and CEO, Volkswagen of America, Inc. “We’re extremely pleased that the enthusiasm of owners, combined with the low cost of ownership, has earned the GTI a Motorist Choice Award two years in a row.”
AutoPacific surveys 38 product-focused attributes, generating a score between five and 25, allowing for a maximum possible score of 950, which is then normalized to 1000. This score, merged with IntelliChoice.com’s seven scored attributes including depreciation, financing, fuel, insurance, maintenance, repairs and state fees, develops the final score and ranking of the Motorist Choice Awards.
(source: Volkswagen)
It's pretty Obvious what the Volkwagen logo is (a V over a W in a blue background, sorounded by a circle). It's origin is rather mundane though. The logo was the result of an office competition to see come up with a logo. The winner of the competition (who won 50 Marks for his troubles) was an engineer named Franz Reimspiess (the same man who perfected the engine for the Beetle in the 1930's).
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